2011年8月15日星期一

Westfield rolls out Australian-first ‘Find My Car’ feature

Shoppers heading to Westfield’s Bondi Junction complex can now use the Westfield iPhone app to find their cars, after the company last week took the wraps off a new tool that uses high resolution imagery to find cars based on their license plates.

Users type in their car license plate, before the app makes use of Westfield’s high-resolution ‘Park Assist’ photograph system — a part of Westfield’s wider Parking Guidance System that shows in real-time car parks that are available — to locate the parking bay that the car is in.

The iPhone app then presents the shopper a map directing them from their current position to their cars parking bay.

Westfield says it spent more than 3 months working on the solution with Australian partner Intunity, who built the solution on behalf of the shopping centre giant.

In a statement, the company said it’s looking at expanding the tool to its other centres across the country, but for now will only offer it at Bondi Junction.

“Westfield is discussing the possibility of introducing the Find My Car technology in future Westfield centre car park developments,” the company said.

“In the meantime, shoppers who don’t have access to Find My Car can use the Parking Guidance System available at the following Westfield centres in Sydney and Melbourne to help secure a parking spot and find their car following their shopping experience.”

Those visiting other Westfield stores have access to real-time car parking info, and a more basic car park reminder tool.

The free Westfield iPhone App has been downloaded more than 83,000 times, with those downloading it using it on average just over two times per month.

没有评论:

发表评论